A premium domain name is a domain name that has a high value or perceived value due to its desirability, rarity, or other factors. Premium domain names are often short, memorable, and relevant to a particular industry or topic, and they are considered to have a higher value than other domain names.

There are several reasons why a domain name might be considered premium. First, it might be a short and memorable domain name that is easy to remember and type, which can make it more valuable and desirable. Second, it might be a domain name that is relevant to a particular industry or topic, which can make it more valuable to businesses or organizations in that industry.

Third, it might be a domain name that is similar or identical to a well-known brand or trademark, which can make it more valuable and desirable to the owner of that brand or trademark. Fourth, it might be a domain name that is rare or unique, which can make it more valuable and desirable due to its scarcity.

Overall, a premium domain name is considered to be more valuable and desirable than other domain names, and it can command a higher price when it is bought or sold. You must conduct a lengthy amount of research and do your “due diligence” before investing in any of these assets so that you can increase your chances of multiple buyers that see the same value you did and are willing to pay a premium on that domain name for their business. If you are unsure how to identify what a premium domain name might be, it may behoove you to hire a professional to help you through the entire process. Otherwise, you should find someone with a track record of great success and find out how they have achieved that level of success. Extensive research is key in domain investing!